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Intent audiences · Website visitors

Find the people ready to buy. Reach them first.

Intent On Demand is buyer intent data and website visitor identification in one place, from the Sales On Demand team. Search 45,000+ intent topics to find people researching what you sell right now. Identify the people already on your website. Then send both to your CRM and your ads.

45,000+ B2B & B2C topicsFree preview before you pullPeople, not just companiesDNC flags where available

Sample flows and counts · names and contact details masked

Sends audiences and visitors to

  • GoHighLevel
  • HubSpot
  • Pipedrive
  • Close
  • Instantly
  • Smartlead
  • Klaviyo
  • Facebook Ads
  • Webhooks
Intent audiences

Find people researching what you sell, before they ever visit you.

Search 45,000+ B2B and B2C intent topics, from roofing to payroll software to solar. Set how strong and how recent the intent is, narrow by 50+ profile filters, and preview the audience for free before you pull a single record.

Sample counts and coverage. Real numbers come from your own preview.

45,000+ topicsB2B and B2C, searched by keyword.
High, medium, lowIntent strength, researched in the last 1 to 10 days.
50+ profile filtersLocation, personal, business, financial, housing, family, contact.
Straight to your CRM or adsPush, export to CSV, or sync as an ad audience.
The problem

Your analytics counts them. It can't name them.

Someone reads your pricing page three times this week. Your analytics logs "a user from Phoenix." They never call, and the company that reached them first gets the job.

What your analytics shows

Visitor
user_4815162342
Location
Phoenix, AZ
Sessions
3
Name
null
Contact
null
Next step
wait for a form fill

What Intent On Demand shows

Name
J••••• M••••High intent
Title
Operations Director, Northwind Roofing
Email
j•••••@northwind•••.com
Phone
(480) •••-•••• · not on DNC
Read
/pricing ×3, /case-studies, /contact
Next step
Pushed to your CRM · Slack alert sent

Illustrative example with details masked. Match rates vary by site; Website Tracking shows yours.

The portal

Every visitor, every company, every next step.

See who came in today, who's heating up, and who's already in your CRM. Built for the person who makes the call.

Sample workspace · illustrative product walkthrough

How it works

Live in an afternoon. Useful by tomorrow morning.

No integration project. Build your first audience in minutes, and add one script to start naming your visitors.

01 / FIND

Build an intent audience

Search a topic, set intent and filters, and preview the count for free. Pull when it looks right.

02 / IDENTIFY

Add the pixel

One script on your site names the people visiting it, with every page they read.

03 / SCORE

Call the hot ones first

Intent scores plus email or Slack alerts point you at who's most likely to buy now.

04 / REACH

Reach both

Send audiences and visitors to your CRM and email tools on a schedule, and sync them to Facebook ad audiences.

Features

One workspace instead of three tools.

Visitor identification, intent data and a CRM connector usually mean three logins and three bills.

Journeys that show what they cared about

See identified visits, sources, UTM tags and pages read. Know what to say before you dial.

  • 10:02/services/commercial-roofing1m 40s
  • 10:04/case-studies2m 05s
  • 10:06/pricing3m 12s
  • 10:09/contact0m 48s

Alerts the moment they're hot

You set the threshold. We ping email or Slack.

Intent On Demand10:09

High intent: J••••• M••••, Northwind Roofing. Viewed pricing 3×.

Accounts, not just people

Visitors grouped by company with a 14-day intent trend, so you see when a whole team is shopping.

Northwind Roofing3 visitors
Example Freight Co.2 visitors

Audiences beyond your website

Lists of in-market people by location, title, seniority, industry and intent. Preview free before you pull.

ArizonaOwner, DirectorConstructionHigh intent
With email74%With phone58%

One click to your CRM

Or any tool, through signed webhooks and CSV.

GoHighLevelHubSpotPipedriveCloseInstantlySmartlead

Website tracking and presentation mode

See how many visitors are identified and which details come back. Hide names and contact details on the server before a screen share.

Email82%Company71%Job title64%

Automations that send themselves

Slice any audience with include and exclude rules, then send it automatically after every refresh, weekly or monthly to your CRM, an Instantly or Smartlead campaign, Klaviyo or a Facebook Custom Audience. Only people not sent before, if you like.

Check before you send

Connect your email and phone verification accounts to check contacts before an automation sends them. Results show on each contact.

Numbers in these panels are illustrative.

Ads · coming soon

Show ads to the people who already looked.

Today you can sync any audience to a Facebook Custom Audience. Coming soon: turn your visitors or any audience into an ad audience across websites, apps and streaming TV, with every campaign checked by our team before it launches.

Websitesdisplay
Appsin-app
Streaming TVCTV
  • You draft itAudience, goal, locations, schedule, budget, creatives.
  • We launch itThe Sales On Demand team reviews every campaign first.
  • ResultsImpressions, clicks, spend, conversions, return visits.
Questions

Before you sign up.

What is Intent On Demand?

Intent On Demand is a buyer intent data and website visitor identification platform from the Sales On Demand team. You search 45,000+ B2B and B2C intent topics to find people researching what you sell, identify the people visiting your website with one script, and send both to your CRM, email tools and Facebook ad audiences. Intent On Demand (intentondemand.io) is software for finding in-market buyers and naming website visitors; it is not an AI agent platform or a staffing service.

How many of my visitors will you identify?

It depends on your traffic, and not every visitor can be matched to a person. Once the pixel is on your site, the Website Tracking page shows how many of your visitors are identified and which details come back, so you work from your own numbers, not ours.

How long does setup take?

You paste one script on your website. The setup checklist in the portal walks you through it and tells you when your first visitor has been identified.

Is it legal to contact people this way?

The rules depend on where you operate and how you reach out. You disclose the pixel in your privacy notice and follow calling, texting and email laws. Phone numbers include do-not-call flags where available, and you can keep your own suppression list.

Is there a contract?

Plans are billed monthly. Cancel anytime, and your data is kept.

What is website visitor identification and how does the pixel work?

Website visitor identification puts names to the people browsing your site. You add one script to your website. When a visitor can be matched to a person, Intent On Demand shows who they are, their contact details with do-not-call status, and the pages they read. Match rates vary by site, and Website Tracking shows how many of yours are identified.

Do you identify the person or just the company?

The person, when a match is found: name, contact details and the pages they read. The Accounts view also groups visitors by company, so you can see the rest of the buying team.

What is intent data?

Intent data shows which people are researching a topic right now. In Intent On Demand you search 45,000+ B2B and B2C intent topics, preview how many people are in-market for free, then pull them into your workspace and send them to your CRM or your ads.

Can I use intent audiences for ads?

Yes. Sync any audience to a Facebook Custom Audience, sent as hashed matching fields. Ads across websites, apps and streaming TV, with every campaign reviewed by the Sales On Demand team before launch, are coming soon.

Find your next buyers this week.

Build an intent audience, add your pixel, and watch the first names come in.